Bachelor of Business Administration with a major in Marketing

University of West Georgia
Degree Level Bachelors
Total Credit Hours 120

Program Description

The Department of Marketing offers a Bachelor of Business Administration (BBA) degree in Marketing. This degree prepares students for a wide range of careers in Marketing, including Brand/Product Management; Sales Promotion; Sales Management; Personal Selling; Advertising; Public Relations; Retailing; Direct Marketing; International Marketing; and Marketing Research, as well as to pursue further studies at the graduate level.

Admissions Information

Program Accreditation

Southern Association of Colleges and Schools Commission on Colleges

Association to Advance Collegiate Schools of Business