Bachelor of Business Administration with a major in Marketing
Program Description
The Department of Marketing offers a Bachelor of Business Administration (BBA) degree in Marketing. This degree prepares students for a wide range of careers in Marketing, including Brand/Product Management; Sales Promotion; Sales Management; Personal Selling; Advertising; Public Relations; Retailing; Direct Marketing; International Marketing; and Marketing Research, as well as to pursue further studies at the graduate level.
Additional Program Notes
Available on campus or as much as 80% online (some online courses may require some visits to Carrollton).
Admissions Information
State Authorization and Professional Licensure Disclaimer
Not all programs are available to residents in all states. Please check the institution's State Authorization and Professional Licensure website(s) to ensure you reside in an authorized state.
Program Accreditation
Southern Association of Colleges and Schools Commission on Colleges
Association to Advance Collegiate Schools of Business