Bachelor of Business Administration with a major in Marketing

University of West Georgia
Degree Level Bachelors
Total Credit Hours 120

Program Description

The Department of Marketing offers a Bachelor of Business Administration (BBA) degree in Marketing. This degree prepares students for a wide range of careers in Marketing, including Brand/Product Management; Sales Promotion; Sales Management; Personal Selling; Advertising; Public Relations; Retailing; Direct Marketing; International Marketing; and Marketing Research, as well as to pursue further studies at the graduate level.

Admissions Information

State Authorization and Professional Licensure Disclaimer

Not all programs are available to residents in all states. Please check the institution's State Authorization and Professional Licensure website(s) to ensure you reside in an authorized state.

Program Accreditation

Southern Association of Colleges and Schools Commission on Colleges


Association to Advance Collegiate Schools of Business