Bachelor of Business Administration in Marketing

Columbus State University
Degree Level Bachelors
Total Credit Hours 123
Per Credit Hour Cost Get information on the per credit hour cost. $187

Program Description

The world of marketing runs on new ideas. Writers, designers, social media influencers, and techies all contribute to the art and science of successful marketing. At Columbus State, you'll discover how to channel your creative mind to help businesses and organizations reach wider audiences and thrive in today's global economy.

When you pursue a Bachelor of Business Administration in Marketing at Columbus State, you'll learn how to research consumer needs, assess complex market situations, and develop effective marketing strategies. Our holistic curriculum emphasizes branding, promotion, pricing, and the use of technology to measure consumer response.

Help businesses embrace what's next. With a Bachelor of Business Administration in Marketing from Columbus State, you'll become a creative problem-solver - challenging and changing how companies connect with the world.

State Authorization and Professional Licensure Disclaimer

Not all programs are available to residents in all states. Please check the institution's State Authorization and Professional Licensure website(s) to ensure you reside in an authorized state.

Program Accreditation

Southern Association of Colleges and Schools Commission on Colleges